ONI HA SOTO! FUKU HA UCHI!
It is time to chase the demons out and have good luck come inside your house for it is almost the third of February on which Japan celebrates Setsubun.
To celebrate the coming of spring we have released a specially prepared red and blue ONI UAMOU! Proposed by our friend Thor and carefully hand-painted by Ayako Takagi, the limited edition series of ONI UAMOU is very special indeed. We would like to thank all the people who have aqcuired ONI UAMOU and we are very happy to see that at least these harmless little demons have not been left outside!
Setsubun is the day before the beginning of Spring and it means literally “Seasonal Division”. Spring Setsubun is accompanied by a special ritual to cleanse away all the evil of the former year and drive away disease-bringing evil spirits for the year to come. This special ritual is called “Mamemaki” which means literally “Bean Scattering”. The ritual is usually performed by the male head of the household. Roasted soybeans are thrown either out the door or at a member of the family wearing an Oni (demon or ogre) mask, while the people say “Demons out! Luck in!” and slam the door.
本日からSTUDIO UAMOUにて販売スタート！ ★デザイン案：Thor
「赤オニUAMOU」(ぽけ〜っ・にこにこ・あいたっ) 4,000円 税込
「青オニUAMOU」(ぽけ〜っ・にこにこ・あいたっ) 4,000円 税込